WENDYVERSE
We teamed up two of our great clients — Wendy’s and Meta Quest — to create the Wendyverse.
McDonald’s outnumbers Wendy’s locations 3-to-1. So while we can’t outbuild them IRL, we can beat them to the virtual world. We built the first Wendy’s franchise, and a whole Wendy’s universe, in Meta’s VR game Horizon Worlds, putting a Wendy’s in every gamer’s living room.
